Stryker Brigade News

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Mar-21-2011 » Filed Under: Announcements

Apologies for the radio silence on this portion of the site recently. I wanted to step back a bit and talk about why we started this site in the first place and where we see ourselves going forward.

When we first started back in 2003 we did so because there was no other place online that gathered news and photos about the Stryker Brigades. As a volunteer run organization it has become increasingly difficult to stay on top of the steady stream of information that we feel would be of interest to our visitors. At the same time, the emergence of social networking sites like Facebook and Twitter have made it much easier to share the same types of information we do.

Recognizing the benefits of participating, we created a Facebook Page and began pushing our blog entries their as well. We quickly discovered that there was a large audience on Facebook that was interested in Stryker news. Even though we continued to focus our efforts on posting news here first, traffic began to drop, while the number of fans on Facebook continued to grow. Entries here would produce no comments, while the same item cross-posted to Facebook would elicit many.

Additionally, as time went on many of the Stryker Brigades and subordinate units began creating their own Pages and posting original content - the same kind of content they might have asked us to share because of our reach. Now it is incredibly easy for us to share that content on our Facebook Page, while it requires much more effort to link to that same Facebook update on our blog.

Consequently, we have made the decision to try something new - we are going to stop posting news links here, and instead push content through our Facebook Page exclusively.

What will happen to this site, including the photo gallery and the forum? They will remain up and running for the foreseeable future, albeit with a bit less attention from an admin point of view. This site is much to dear to me to simply pull the plug. Our forum is still active, and we continue to have people visit the photo gallery to find photos of the first deployment back in 2003-2004. Please share your thoughts if you have any, and please become a fan of our Facebook Page to keep up on the news.

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Thank you all for your continuing support.

Regards,

Todd Sweet (and the rest of the SBN crew)

Apologies for the radio silence on this portion of the site recently. I wanted to step back a bit and talk about why we started this site in the first place and where we see ourselves going forward. When we first started back in 2003 we did so because there was no other place online that gathered news and photos about the Stryker Brigades. As a volunteer run organization it has become increasingly difficult to stay on top of the steady stream of information that we feel would be of interest to our visitors. At the same time, the emergence of social networking sites like Facebook and Twitter have made it much easier to share the same types of information we do. Recognizing the benefits of participating, we created a Facebook Page and began pushing our blog entries their as well. We quickly discovered that there was a large audience on Facebook that was interested in Stryker news. Even though we continued to focus our efforts on posting news here first, traffic began to drop, while the number of fans on Facebook continued to grow. Entries here would produce no comments, while the same item cross-posted to Facebook would elicit many. Additionally, as time went on many of the Stryker Brigades and subordinate units began creating their own Pages and posting original content - the same kind of content they might have asked us to share because of our reach. Now it is incredibly easy for us to share that content on our Facebook Page, while it requires much more effort to link to that same Facebook update on our blog. Consequently, we have made the decision to try something new - we are going to stop posting news links here, and instead push content through our Facebook Page exclusively. What will happen to this site, including the photo gallery and the forum? They will remain up and running for the foreseeable future, albeit with a bit less attention from an admin point of view. This site is much to dear to me to simply pull the plug. Our forum is still active, and we continue to have people visit the photo gallery to find photos of the first deployment back in 2003-2004. Please share your thoughts if you have any, and please become a fan of our Facebook Page to keep up on the news. Stryker Brigade News | Promote Your Page Too
Thank you all for your continuing support. Regards, Todd Sweet (and the rest of the SBN crew)